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Booth Configuration and Construction

For additional information, please contact:

Francine Garner, Exhibits Manager | Phone: (202) 942-9240 | Fax: (202) 942-9340 | Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it.

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In an effort to maintain a uniform appearance, ASM follows the booth standards set by the Healthcare Convention Exhibitors Association. The following basic standards apply to all exhibits:

• No exhibit may include, or overflow into, an aisle or an exhibit occupied by another organization
• Display roofing, signage or floor covering may not span into the aisle.
• No balloons are allowed in the facility/convention center.
• All exhibit spaces must be safely constructed and carpeted.
• Booths must be constructed to allow and contain all spectators within the confines of the booth (booth visitors are not permitted to queue in the aisles for any reason).
• Specific size requirements are needed for booth activities and events with a potential to generate large crowds.
• No two-story exhibits will be allowed

Inline (linear) and Corner Booths

Each booth will have an 8'-high draped back wall and 36" (3')-high draped side rails.

• Inline booths may not exceed 8' in height, including signs.
• No exhibit construction (including lighting fixtures) will be permitted to exceed 48" (4') in the front 5' of the booth. 
• Diagonal site lines of neighboring exhibits cannot be obstructed. 
• The rear 5 feet of the exhibit (5 feet from the back wall) may contain construction up to 8 feet.  Note: if 3 or more (300 linear sq. ft. or larger) in-line booths are used in combination as a single exhibit space, the 4' height limitation in the front 5' of the booth is applied only to that portion of exhibit space within 10' of an adjoining booth.
• Exposed or unfinished sides (including ends of pop-up displays) must be draped. If not completed by the exhibitor, ASM will instruct the General Service Contractor (Freeman) to correct the condition at the expense of the exhibitor. 

To accommodate the needs of our exhibiting companies, some in-line exhibit spaces may be converted into an island when assignments are made. These converted exhibit spaces may not be reflected on the floor plan contained in this exhibitor prospectus. All changes to the floor plan must adhere to all prevailing fire regulations and must be made by ASM Exhibits Management.

Peninsula Exhibits

No exhibitor will be allowed to merge two corners exhibits (peninsula exhibits).

Island Booths

Please review carefully – if the guidelines are not taken into account when designing your booth, you may be asked to make modifications.

Island booths, bounded on four sides by aisles:

• Cannot exceed 20' in height including but not limited to fixtures, components, trusses, and identification signs.
• Must allow accessibility from all four aisles.
• All solid walls must be set 4 feet back from all aisles.  Must provide a 40% see-through effect (line-of-sight) for the first 8' in height (measured from the exhibit hall floor).

Exhibits Management requires all island booths to submit complete booth diagrams for review and approval. Complete booth diagrams include:

• Heights and widths on all structures
• Overview of booth
• And isometric views of booth

These features will allow Exhibits Management to review the booth completely and facilitate approval. Diagrams must be submitted by August 10, 2012.  Earlier submissions are encouraged, so as to provide adequate time to make any necessary changes to booth layouts to ensure that ASM’s construction rules have been applied.

If suggested changes cannot be made and the booth layout is in violation of rules, the exhibiting company will receive a warning violation for the first year the booth is non-compliant.  If exhibitor is in violation of booth construction policy in subsequent years, the exhibitor will be required to alter booth on-site or will be asked to dismantle booth, and will lose priority points and may be sanctioned for future meetings. 

Hanging Signs and Trusses for Island Booths

• Exhibitor’s signs or lights may not bear ASM name or its logo.
• The top of a sign suspended from the exhibit hall ceiling must not exceed 20' from the exhibit hall floor and cannot block ASM signs.
• No part of the display between inline, corner, or island booths may be suspended over an aisle.
• Flashing lights, strobes, and other distracting elements are not permitted.
• The exhibitor must submit a full description and diagram of the booth to ASM’s Exhibits Management for written approval no later than August 10, 2012.

Canopies, Ceilings, and Roofs

Canopies, including ceilings, trusses, roofs, and canopy frames, can be either decorative or functional (i.e., to shade computer monitors from ambient light). All line-of-sight standards listed in this document apply. For inline (linear) booths, the base of the canopy may not be lower than 7' from the floor within 5' of any aisle and canopy supports must be no more than 3" wide. A diagram must be submitted by August 10, 2012 for approval.

Carpet

All exhibitors are required to carpet their exhibit space. Cross-aisle carpeting is not permitted.

Lighting

Flashing lights, strobes, and other distracting elements are not permitted.